Giới thiệu về ứng viên

Marketing Manager, Brand Manager, PR Specialist, Social Media Marketing, Market Research, Team Management, E-commerce, Copywriting, Business Development, Performance Evaluation, Communication Strategy …

LIEN NGUYEN THI MY
Marketing & PR Manager
I have worked in marketing, communication, and sales support for over six years in various positions, from staff to manager. Experiencing and engaging in new things is what I am pursuing on my career journey. It also allows me to expand my knowledge of many different industries’ business models, markets, and specifics.

WORK EXPERIENCE

**MARKETING MANAGER** 2020 – Present
Se-Lotus
– Build & Management Team
– Team building and management, promoting the skill development of marketing team personnel
– Evaluate and recommend performance compensation policies for team personnel
– Build a performance evaluation scale to receive the marketing team according to the set plan to ensure progress.
– Sales & Marketing
– Understanding market needs & orienting business activities & marketing, branding according to trends.
– Plan the annual promotion program to promote business growth and transformation.
– Acceptance, evaluation & recommendations for solutions to improve business, marketing and human resource activity indicators.

**BRAND MANAGER** 2018 – 2020
Multitech Solution
– Management and implement Branding & Social Marketing activities for medical foot care products in Vietnam.
– Implement Branding for Spenco, Aetrex, Ironman, and Steps brands.
– Design Sale Campaigns on e-commerce channels.

**PR SPECIALIST** 2017 – 2018
Fado
– Marketing Strategy Management
– PR & Social Marketing activities include online and offline in the Cross-Border E-Commerce field.
– Organize events to build customer relationships, research, introduce Fado’s model to attract investors or open up opportunities for cooperation to expand the market in cross-border e-commerce in Vietnam and Southeast Asian countries.
– Design a PR plan and manage the plan in stages according to business goals.

**MARKETING EXECUTIVE** 2016 – 2017
Ky Phong Import Export & Trading
– Planning, analyzing and implementing PR and Marketing
– Branding of Sebamed in Vietnam (from the beginning)
– PR & Marketing of Lanopearl and Rebirth brands
– Developing an online marketing channel system (website, social media, forum, and blog).
– Developing e-commerce channels on Shopee, Lazada, Tiki, Zalora, and Sendo (sales program management).

**EDUCATION**
VANLANG UNIVERSITY
Bachelor of Public Relations & Communications